How to rank a blog post on Google.

Recently, I saw in a FB group a person asking for help on how to rank a blog post on Google. As seasoned Pros frequent this group, it was disheartening to see the replies and the level of ignorance being offered in the guise of advice. Talking about SEO plugins rather than how to implement […]
What Are Cookies? And Why This ICO Action Matters

TL;DR: What are cookies is a common question for anyone dealing with websites, and the answer affects every UK user and business. Cookies are small text files that remember your activity online, and they range from essential tools that keep a site working to advertising trackers that follow you across the internet. Most users accept […]
How many days to Christmas?

TL;DR: lots of countdown timers for “How many days to Christmas?“, including the code. For one of our clients, we did some SEO work, and whilst looking at various permutations of keyword research, we stumbled upon the gem of: How many days to Christmas? as a keyword. As we examined what people were being served, […]
NEW: Microsoft Outlook Authentication Requirements [2025]: Everything You Need to Know

TL;DR: Microsoft Outlook authentication is changing, and they are implementing similar spam policies as Google/Yahoo did in in Jan 2024. There are no shortcuts, unfortunately. Yet another post in line with our series on the more technical aspects of running websites & domains; FAQ Schema with Yoast, Skype uninstallation, How many days to Christmas, and […]