How to Build a WordPress Website That Ranks: Complete 2025 Setup Guide
TL;DR: How to build a Wordpress website that ranks and doing it the right way from day one saves you months of fixes later. This comprehensive guide takes you from complete beginner to launching an SEO-optimised website that search engines love. What you’ll achieve: A fast, secure, mobile-friendly WordPress site with solid SEO foundations Time […]
‘Build website for free’ social media ads – too good to be true?
TL;DR: Build website for free social media ads – if something is too good to be true, ask yourself why, and are you getting a raw deal? In recent times, my social media has been flooded with sponsored posts/ads for companies offering businesses to build websites for free. So, let’s break it down: the why, […]
How to rank a blog post on Google.
Recently, I saw in a FB group a person asking for help on how to rank a blog post on Google. As seasoned Pros frequent this group, it was disheartening to see the replies and the level of ignorance being offered in the guise of advice. Talking about SEO plugins rather than how to implement […]
How many days to Christmas?
TL;DR: lots of countdown timers for “How many days to Christmas?“, including the code. For one of our clients, we did some SEO work, and whilst looking at various permutations of keyword research, we stumbled upon the gem of: How many days to Christmas? as a keyword. As we examined what people were being served, […]
DIY Website vs Professional Web Design: When to Hire an Expert
TL;DR: While DIY website builders offer an affordable starting point, professional web design delivers strategic value through custom solutions and significantly higher conversion rates. In today’s digital landscape, having a website is no longer optional for businesses. Yet many business owners find themselves wrestling with a crucial decision: should they build their own DIY website […]
FAQ schema in Elementor and Yoast
TL;DR: FAQ in Elementor with Yoast SEO plugin doesn’t work well together. Here’s the easy solution, including the Script code, so that Googlebots from GSC will love it. Skip to summary Why fixing the FAQ schema in Elementor and Yoast matters. In March 2022 John Mueller (Senior Search Analyst / Search Relations team lead @ […]
UPDATED: WP Engine & Matt Mullenweg – The WP drama
TL;DR: Matt Mullenweg needs to make up his mind which side of the fence he’s sitting on, because at the moment he wants his cake & to eat it. WP Engine aren’t blameless, but Mullenweg is making the WP drama worse. So what’s it all about? Well, it’s quite simple really, or it was, & […]
How to protect content from AI crawlers and bad bots with robots.txt file.
TLDR; How to protect content by using robots.txt file & to dissuade AI crawlers and bad bots scraping, indexing, and taking content. Ever since ChatGPT announced in early August 2023 that it had released its crawler into the wild, content creators have been nervously looking over their shoulders for ways on how to protect content. […]
What are WordPress plugins?
TL;DR: What are WordPress plugins?: They do everything, and then some. We look into what they are, what they do and where to get them. What they are, what they do & when to use them “What are WordPress plugins?” Clients occasionally ask us this question, and it’s not quite as simple as it sounds […]
Business website vs Facebook page
TL;DR: In the battle of a business website vs facebook page, the website wins hands down, especially if just starting up. But it’s important to find the right website designer for you. “What are the differences? – Business website vs Facebook page for my new business”? It’s one of the most frequently discussed issues when […]