How to Build a WordPress Website That Ranks: Complete 2025 Setup Guide

TL;DR: How to build a Wordpress website that ranks and doing it the right way from day one saves you months of fixes later. This comprehensive guide takes you from complete beginner to launching an SEO-optimised website that search engines love. What you’ll achieve: A fast, secure, mobile-friendly WordPress site with solid SEO foundations Time […]
Study: Green Michelin Star Restaurants’ Websites 2025

TL;DR: 86% of the 35 Green Michelin Star restaurants have the worst web sustainability ratings, with page emissions nearly 3× higher than average. Simple fixes could cut their digital carbon footprints by up to 70%—a missed chance for true environmental leadership. In an era where environmental consciousness drives consumer choice and business success, Britain’s most […]
‘Build website for free’ social media ads – too good to be true?

TL;DR: Build website for free social media ads – if something is too good to be true, ask yourself why, and are you getting a raw deal? In recent times, my social media has been flooded with sponsored posts/ads for companies offering businesses to build websites for free. So, let’s break it down: the why, […]
How many days to Christmas?

TL;DR: lots of countdown timers for “How many days to Christmas?“, including the code. For one of our clients, we did some SEO work, and whilst looking at various permutations of keyword research, we stumbled upon the gem of: How many days to Christmas? as a keyword. As we examined what people were being served, […]
DIY Website vs Professional Web Design: When to Hire an Expert

TL;DR: While DIY website builders offer an affordable starting point, professional web design delivers strategic value through custom solutions and significantly higher conversion rates. In today’s digital landscape, having a website is no longer optional for businesses. Yet many business owners find themselves wrestling with a crucial decision: should they build their own DIY website […]
Why Your Business Needs a Website (And Why Social Media Shouldn’t Be Your Only Digital Home)

TL;DR: Don’t build your sandcastle on someone else’s sand – This is why your business needs a website In today’s digital age, every business needs a website, regardless of its size or industry. While social media platforms offer convenient engagement and marketing opportunities, a dedicated website builds brand trust, gets you found in searches, and […]
Custom-built website vs Shopify

TL;DR: Website vs Shopify You’ll get more for your money with a website E-commerce: Why a custom-built website is better than a Shopify site. “Website vs Shopify ?” – It was a question posed recently in a social media group, and it got us thinking. So QED is here to explain it. Shopify is a […]
Which is the right website designer for you?

Which is the right website designer for you? It’s the eternal question if you are a new start-up and need the right person, or are reconsidering your internet offering. There are lots of posts out there telling you what to expect, mostly written by marketing or salespeople hoping that you’ll let them pitch to you, […]