The Cost of a Hacked Wordpress Website

TL;DR: The cost of a hacked Wordpress website incidents are rarely just a one-off clean-up fee. In most UK small businesses, the biggest bill is downtime, emergency labour, and the follow-on trust and SEO damage. As of the UK Government’s Cyber Security Breaches Survey 2025, the average self-reported cost of the most disruptive breach for […]
How many days to Christmas?

TL;DR: lots of countdown timers for “How many days to Christmas?“, including the code. For one of our clients, we did some SEO work, and whilst looking at various permutations of keyword research, we stumbled upon the gem of: How many days to Christmas? as a keyword. As we examined what people were being served, […]
DIY Website vs Professional Web Design: When to Hire an Expert

TL;DR: While DIY website builders offer an affordable starting point, professional web design delivers strategic value through custom solutions and significantly higher conversion rates. In today’s digital landscape, having a website is no longer optional for businesses. Yet many business owners find themselves wrestling with a crucial decision: should they build their own DIY website […]
How to protect content from AI crawlers and bad bots with robots.txt file.

TL;DR: Protect content from AI crawlers by combining robots.txt rules, server-level controls, HTTP headers, and realistic expectations about what can and cannot be blocked. As of 2025, no single method fully prevents AI scraping, but layered controls significantly reduce unauthorised reuse and resource drain. This guide explains what actually works in the UK context, where […]
What are WordPress plugins?

TL;DR: WordPress plugins are small pieces of software that adds extra features to your website – from SEO tools and contact forms to booking systems and online shops. They’re what make WordPress so flexible, but too many can slow your site down or cause security issues if you’re not careful. Table of Contents 1.What Exactly […]
Custom-built website vs Shopify

TL;DR: Website vs Shopify You’ll get more for your money with a website E-commerce: Why a custom-built website is better than a Shopify site. “Website vs Shopify ?” – It was a question posed recently in a social media group, and it got us thinking. So QED is here to explain it. Shopify is a […]